Yes to write content for your blog is a big part , but its just one step. Google has its own term and conditions with content for Search Engine Optimization.You can also get traffic on your oldest/earliest posts by making them search engine friendly with updated Google Algoritum.
If you ant your content to be in long run , Only search engine optimization can help you. In this article, I will share some tips for writing SEO-optimized articles that will rank better in search engines.
How to write a WordPress Perfect Seo Article
While writing content for your blog post you must know that every blog post is like a web page in terms of search engine ranking and you can optimize each post with specific keywords for search engines.When writing your SEO articles on WordPress, there are several things that you should keep in mind.
Also before publishing your post a complete SEO checkup is must.In this post I will not be covering keyword research as keyword research requires a detailed post of its own.
These are the following Details you must be notice before publishing your content.
1. Post Title and Meta Title
First, you need to understand the difference between post title and meta title.
Post title: How your reader sees the title of the post on your website.
Post meta title: How search engines show your post in search results.
If you have not specified a meta title in your SEO settings, your post title will be treated as the meta title.
It is important to have your keywords in the meta title.
You can read more about this here:
How To Optimize A Post Title For Readers And Search Engines
Pro Tip: Keep your post titles less than 66 characters.
2. Post Meta Description
All of the most popular SEO plugins allow you to add meta descriptions to a post. These descriptions play a major role in search engine ranking.
Think of a meta description as a sales copy for your blog post.Meta descriptions are very important.By optimizing your post meta descriptions, you are ensuring that every post you write has the potential to drive a maximum amount of traffic to your site.
Google sees every blog post as a different web page so you can rank every post for certain keywords.
Dont forget to put your keyword in Meta Description.
3. Image Alt Attribute
Alt Tag Image SEO. Since Google can’t read images so dont forget to add alt tags to your images.Text is how Google recognizes an image.
To ensure that search engines can understand what an image is about, you must be sure to use proper image names.
4. Interlink and Anchor Text
When writing a new post, it’s always a good idea to link back to old blog posts so that readers will stick around your site for longer and also so that search engines can re-crawl these old posts.
This helps in better navigability of your site which reduces the bounce rate- another important SEO factor. You should use the anchor text technique while interlinking.
Simply put, when you link to a blog post, you see an option to add a link and a title.Make sure to fill out the post title with the main keywords for the post that you are linking to.
5. Permalinks: Remove stop words
You should keep editing-post-permalink.
6. H1, H2, H3 Headings
H1 to H6 are the post-heading-tags.Using proper H1, H2, and H3 heading tags.
By default, in any SEO-optimized theme, the post title uses an H1 heading tag. So for the next sub-heading, you can use an H2 heading, and then an H3 heading, and so on.
- Post title for readers & meta title for search engine (keywords in titles).
- Post meta description (optimize it for better CTR and use your target keyword once).
- Image Alt text (use keyword).
- Interlink within a post using good anchor text.
- Post permalink (remove stop words from permalink).
- Use proper heading tags (keywords in H1, H2, H3 tags).
- For more SEO article writing tips